What to Consider When Creating Corporate Audio

What to Consider When Creating Corporate Audio

Audio can be used in the corporate world in many ways. From voicemails for missed calls, training videos and e-learning to marketing videos, however finding the right voice for your company can be difficult. Your Brand The most important part of finding a voice, is...
The History of the Voiceover Industry

The History of the Voiceover Industry

Voiceovers are something we take completely for granted nowadays, but where did they originate from? Many believe Disney’s Steamboat Willie was our introduction to voice acting, but this is a few years too late… 1906 Christmas Eve. 1906. Radio’s first ever voiceover....
The History of Audio Books

The History of Audio Books

Audio books have become a huge part of our everyday living. From family road trips to speech therapy, audio books have played a role in our wonderful world for a long time… but how did they come about? The First Audio Book The first ever audio books to be released...
The Importance of Transcreation

The Importance of Transcreation

When introducing your brand to a new country, just making sure thewords can be understood by your new audience is not enough. What is Transcreation Transcreation is the process of adapting content from one language toanother. This doesn’t just involve translating, but...
How To Make Your Radio Commercial Stand Out

How To Make Your Radio Commercial Stand Out

Radio commercials are a fantastic way to advertise, however it can be difficult to really grab attention. The reason for this? It’s all about the sound and it’s essential you create a commercial that paints a picture through audio. Clarity There’s no imagery when it...